Michael Cheney's Golden Thread Review

August 13, 2008

From Michael Cheney Himself…

Hot from the keyboard of Michael Cheney…

“Insider update for your cool Golden Thread blog;

Filsaime on board
Shawn Casey on board
There will be a live daily web show during prelaunch
Now last cookie (and not first cookie)
First of few case studies already recorded
Graphics from first ready-made product they get back from designer…”

As you see, you get the latest Golden Thread info, reviews and bonus tips right here. :-)

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August 8, 2008

The Golden Thread Site Is Live…

Yes, the Golden Thread site has gone live… but don’t rush there yet, because there’s very little there.

In fact, all that Michael reveals at the site is…

Have you ever wondered what it REALLY takes
to make BIG money quickly online? Well …

“You Don’t Need a Product.
You Don’t Need a List. You Don’t Even Need a Website. You Will Suck In Super-Fast Cash From a Standing Start And You Only Need ONE THING - It’s Called The Golden Thread…”

(Being UNLEASHED on Tuesday 23rd September)

OK, so another brick in the pre-launch has been put into place.

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August 7, 2008

Michael Cheney Adds To JV Rollcall

The number of JV partners whose pictures are shown on the Private JV signup page has increased to 32, and now includes mine.

Hmmm, I like the social proof building that Michael is creating for the JV part of the launch process for the Golden Thread. I haven’t seen joint venture partner’s pictures shown on the opt-in page before.

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August 6, 2008

How Early Should Your Pre-Launch Start?

This is a great question… “how early should your pre-launch start”?

Let’s see what Michael Cheney’s doing for his upcoming launch of The Golden Thread.

He has a JV signup page which describes the product. I found out about that page on August 5th, but when I checked out the page, I saw that Michael says he already has 23 JV partners signed up (does that mean they’ve agreed to do a mailout, or they’ve just opted in to the signup form on the page?) and he shows pictures of them all.

Now, this is interesting because it does two things… 1: provide good “social proof” that other marketers have decided to opt-in which serves to endorse the product and 2: it shows that Michael has been working hard to get JV partners on board for at least a few days before he contacted me on August 5th. With a launch date of 23rd September, that means that Michael has started pre-launch about 8 weeks before the launch date!

So, there’s a good starting point… for a big launch, with a high ticket item and lots of JV partners, plan for about about six to eight weeks of pre launch!

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August 5, 2008

Michael Cheney’s Golden Thread Review

I’ve just found out that Michael Cheney is launching a new product in September.

I don’t know how much I can tell you about it.

So, consider this a leak which could have severe consequences. The product is called “Michael Cheney’s Golden Thread”.

And I’ll be reviewing it all here. The pre-launch, the product, everything.

No holds barred.

Stay tuned.

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